Privacy Statement

At Aerialite®, we recognize the importance of protecting your privacy. Aerialite adheres to the practices described in this Privacy Statement with respect to personal information that visitors to the Aerialite Web site (the “Site”) submit to the Site and that Aerialite collects from visitors through the Site. Please read this Privacy Statement before using the Site. When you use this Site or do business with us through this Site, you accept this Privacy Statement.

Personal Information

Personal information is information that identifies you or that is identifiable to you. We collect personal information from you through the Site when you register with the Site, use certain of the Interactive Areas of the Site (as defined in the Terms of Use of the Site), place an order or take advantage of other opportunities to communicate with us through the Site. This information may include:

  • your name
  • your mailing address
  • your e-mail address
  • your phone number
  • your credit card number
  • other registration or communication preference information you provide to us
  • information about purchases that you make through the Site
  • contents of communications and images you submit in Interactive Areas on the Site
  • information you submit about other people, for example, the name and address of a gift recipient
  • information that we collect about your use of the Site, such as through the use of cookies

Use and Disclosure of Personal Information

We use personal information as described above to operate, administer and improve the Site, deliver the services or carry out the transactions you have requested, improve our services, provide you with more effective customer service, make the sites or services easier to use by eliminating the need for you to enter the same information repeatedly, perform research and analysis aimed at improving our products, services and technologies, satisfy our legitimate business interests (including performing trend analysis and market studies), set prices, establish credit, accomplish the billing function, display content and advertising that are customized to your interests and preferences, and comply with government regulations. We also use personal information about you to communicate with you about the Site, transactions with you, and additional products and services you may find of value.

Personal information submitted to us or collected on the Site may be stored and processed in the United States or any other country in which Aerialite® or its affiliated companies maintain facilities, and by using the Site, you consent to any such transfer of information outside of your country.

We may disclose personal information about you to any of our affiliated companies for the purposes described above. Aerialite® and its affiliated companies will not disclose personal information covered by this Privacy Statement to others except to provide products or services you’ve requested, when we have your permission, or under the following circumstances:

Contractors and Agents

Aerialite® may employ third party contractors to perform functions on our behalf, which may include assisting us in processing personal information about you. These contractors are subject to obligations to maintain the confidentiality of the information and are restricted from using the information for any purposes other than those authorized by Aerialite®.

Compliance with Law and Protection of Legal Rights

Aerialite® may disclose personal information about you as required by law. In addition, Aerialite® may disclose personal information about you in the unlikely event Aerialite® deems release necessary to protect Aerialite’s legal rights or to protect the personal safety of users of the Site or members of the public.

Business Transfers

In addition, as Aerialite® continues to develop its business, we may enter into transactions to sell our assets or to buy or sell subsidiaries or business units. As part of these transactions, personal information covered by this Privacy Statement may be one of the transferred assets.

Interactive Areas

Personal information that you submit to Interactive Areas or other areas of the Site available for viewing by other users of the Site may be available to other users of the Site.

Aggregated Information and Click-Stream Data

Aerialite® may anonymize personal information about you by cleansing it of any information which might allow you to be identified or contacted, and combine this non-personal information with that of other visitors to the Site. Aerialite® may use this non-personal information for internal business purposes, such as analysis and planning by Aerialite’s marketing and customer service departments. We may also sell or otherwise disclose anonymized information to third parties including business partners and others.

In addition, when you visit the Site, as with many other Web sites, certain information is automatically logged about your visit. This information may include your computer’s Internet protocol (IP) address, which is the number assigned to your computer whenever it is connected to the Internet, your operating system, screen settings, Web browser software, and referring Web site. Aerialite® may use this data for the purposes described above under “Use and Disclosure of Information.” Aerialite® may anonymize this information as well in which event Aerialite® may use or disclose the information as described above for other anonymous information.

Cookies

The Site uses “cookies” to enable you to sign in to our Site and to help personalize your online experience. A cookie is a small text file that is placed on your hard disk by a Web page server. Cookies contain information that can later be read by a Web server in the domain that issued the cookie to you. The Site uses cookies to store your preferences and other information on your computer for Security Purposes and in order to save you time by eliminating the need repeatedly to enter the same information and to display your personalized content and appropriate advertising on your later visits to the Site.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to sign in or use other interactive features of the Site that depend on cookies.

Security

We limit access to personal information about you to employees and contractors who we believe reasonably need access to the information to provide products or services to you or in order to do their jobs. We also have physical, electronic, and procedural safeguards to protect personal information about you.

If a password is used to help protect your accounts and personal information, it is your responsibility to keep your password confidential. Do not share this information with anyone. If you are sharing a computer with anyone you should always choose to log out before leaving a site or service to protect access to your information from subsequent users.

Linked Internet Sites

Aerialite® may provide links to external sites as a convenience to visitors to the Site. The inclusion of any link does not imply Aerialite’s endorsement of such external Web site or the products and services offered at such site. Aerialite® is not responsible for the privacy practices or the content of such Web sites. Please note that if you link to a third party site from this Site, any information you reveal on that site is not subject to the Aerialite® Privacy Statement or Terms of Use.

Children

We do not knowingly collect personal information from children under the age of 13. If a child has provided personal information through the Site, we ask that a parent or guardian contact us and we will delete the information about the child that we can identify from our files, except as required or permitted by law.

Changes to the Aerialite® Privacy Statement

By using the Site, you consent to the practices described in this Privacy Statement. Aerialite®reserves the right to amend or modify this Aerialite® Privacy Statement from time to time. We will highlight or identify material changes for a reasonable period after they become effective. Continued use of this Site signifies your assent to any changes.

Contact Us

If you have any questions regarding this Privacy Statement or any of the practices described in this Privacy Statement, you can contact us at:

Aerialite®
Attn: Compliance Officer
3802 Robert Porcher Way
Greensboro, NC 27410
e-Mail Aerialite for General Inquiries

Effective Date: February, 2007